Service Marketing

"Service Marketing" is an Android app providing offline guidance for students on essential service marketing concepts, including customer retention, service quality management, and the service marketing mix. The app covers vital topics such as the Services Marketing Triangle, Relationship Marketing, and the Theory of Gap Model. With practical examples from various service industries, this app is designed to enrich students' knowledge and understanding, ensuring they grasp the importance of service in the marketing domain. Download now and leave your feedback for improvements!